Ford to “Paint the Future Proud” at 25th Anniversary of Essence Festival with Sydney G. James, Shantell Martin, Melissa Mitchell and Test Drives in Latest Vehicle Lineup

Ford Motor Company returns to New Orleans this July 4 as the exclusive automotive sponsor of the Essence Festival for the 11th consecutive year. In marking the 25th anniversary of this celebration of African American arts and culture, Ford will “Paint the Future Proud,” showcasing the work of African American female visual artists and celebrating art in its many forms. Through its Drive for Your Community program, Ford is donating $20 per test drive to Warriors in Pink to support the fight against breast cancer. Donations will also go to the New Orleans African American Museum and Tom Joyner Foundation to support African American history and culture, as well as to Historically Black Colleges and Universities.

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